Unify qualitative and quantitative user data,
fill knowledge gaps

This is a common problem your team might have faced: A new feature might see decent adoption, but users abandon it a week later. Mobile users aren’t engaging with a key component anymore. Customer Service is suddenly inundated with tickets. But why?

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Without a clear understanding of their users and clients, teams are left guessing, costing valuable time and resources.

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Your team might see what users are doing (or not doing), but struggle to pinpoint the underlying why.

Zefi acts as the hub for all your customer and market data. We seamlessly integrate with over +100 popular tools, from support platforms and CRMs to app stores and social media channels. This brings all your fragmented feedback, requests, and insights into one powerful, accessible location, eliminating data silos and giving your team a holistic view of your users.

You'll be the first to know when a trend emerges, because Zefi provides real-time identification of recurring patterns. It highlights emerging trends and critical issues as they happen, ensuring your team has the agility to react instantly whether it's a specific bug, a usability hurdle, or a feature request.

Once patterns are identified, Zefi's AI-generated insights take over.

Our AI doesn't just categorize data; it synthesizes vast amounts of feedback to surface the 'why' behind user sentiment. Your team gets clear, concise summaries, alerts, and graphs that pinpoint the reasons behind user behaviour.

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To tailor your analysis precisely to your needs, Zefi offers customizable taxonomy. You can define categories and tags that matter most to your product, enabling deep, granular research that directly aligns with your business objectives.

You can also explore Zefi’s fully customizable user segmentation, enabling you to slice and dice your data based on any criteria relevant to your business – from user demographics and subscription tiers to feature usage and geographic location. This tailor-made approach ensures you gain highly specific, actionable insights for every segment of your customer base.

Still lost? Zefi goes beyond passive analysis by empowering you to create synthetic user interviews based on your collected feedback data. This allows you to uncover deeper motivations and validating hypotheses without the time and cost of live interviews.

Armed with Zefi's concrete insights, product teams are able to deploy improvements and develop features with unprecedented confidence.

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Mysteries become clear paths to improvement.

Zefi transforms an organization's approach to user feedback.

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No more guesswork, no more "shiny object syndrome."

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Work with clear, accurate, and actionable intelligence that helps build better products, faster, and with higher user satisfaction.